News

Enterprise

Artificial Intelligence

Americas

Google Launches Gemini Personal Intelligence to Transform AI Into a Private Assistant

Google introduces a beta feature that connects Gemini to personal apps for highly tailored AI responses.

Google introduces a beta feature that connects Gemini to personal apps for highly tailored AI responses.

Google introduces a beta feature that connects Gemini to personal apps for highly tailored AI responses.

NewDecoded

Published Jan 17, 2026

Jan 17, 2026

3 min read

Image by Google

Google has officially launched Personal Intelligence for Gemini, marking a transition from a general-purpose chatbot to a deeply personalized assistant. This beta feature is currently rolling out to Google AI Pro and AI Ultra subscribers in the United States across web and mobile platforms. By linking various Google services, the AI can now provide answers that are uniquely relevant to a user’s specific context and history according to the official blog post.

Personal Intelligence works by creating a secure bridge between Gemini and a user’s Gmail, Photos, YouTube, and Search data. Instead of just retrieving files, the system uses multimodal reasoning to solve complex problems. For example, it can find a vehicle's tire size by cross-referencing a picture in Photos with a specific purchase confirmation found in Gmail.

Privacy remains a central focus of this update, as the feature is strictly opt-in and disabled by default. Users have full control over which apps are connected and can revoke access at any time through the Gemini settings menu. Google specifies in their privacy documentation that the AI does not train its foundation models directly on the content of a user’s private emails or photo library.

The tool is designed to reduce cognitive load by acting as a proactive digital executive assistant. Whether planning a family trip or searching for specific documents, Gemini synthesizes information across apps to offer tailored suggestions. This deeper integration allows the assistant to understand user preferences, such as travel interests or favorite board games, without manual input.

While the current rollout targets a limited group of paid subscribers, Google plans to expand the feature to more countries and free-tier users over time. It is also expected to arrive in Search’s AI Mode in the near future. Currently, the beta is restricted to personal accounts and is not yet available for Workspace business or education users, as noted in the eligibility guidelines.


Decoded Take

Decoded Take

Decoded Take

The introduction of Personal Intelligence represents a strategic move toward agentic AI, where systems move beyond simple prompts to performing actions based on personal context. This release leverages Google’s significant ecosystem advantage, as competitors like OpenAI lack native access to a user’s primary email and photo history. By turning the assistant into a knowledgeable curator of private data, Google is attempting to create high user stickiness while navigating the tension between data privacy and extreme convenience.

Share this article

Related Articles

Related Articles

Related Articles